Coming to the scene in the year 2005, the Tata Ace captured the attention of masses with its incredibly thoughtful advertisement tagline, ‘Chota Hathi’. Since then the whole segment has been known by this name.
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India’s first high torque mini-truck, Tata Ace continues to be a massive hit for its maker, selling over 2 million units in 15 years, which is highly commendable.
Tata Ace is a product that showcases the ability of Tata Motors to understand the requirements of the Indian commercial vehicle market.
The Tata Ace continues to retain its famous cute appeal. On the mechanical side, it offers heavy-duty equipment and durable build quality to handle transport duties in its category. Happy users boast about its brilliant make. One cannot help but notice that the ‘Chota Hathi’ can howl 710 kg of payload day in- day out through narrow city lanes or the challenging highway stints to nearby areas.
The importance of Tata Ace in the Tata Motors commercial segment can be observed by the fact that the company has promised to upgrade every unit of the Tata Ace family model to the upcoming BSVI implementation.
An insight into the vehicle built, its engine and other features of the ‘Chota Hathi’ shows that it is available in four engine options. These are:
1) Single Cylinder Naturally Aspirated Water Cooled,
2) Tata 275 IDI 2-Cylinder,
3) 4-Stroke 2 Cylinder Direct Injection Common Rail and
4) 800cc 2-Cylinder DICOR
The ‘Chota Hathi’ produces power in the range of 11.3 bhp @ 3,000 rpm to 40 bhp @ 3,750 rpm. It produces torque in the range of 31.6 Nm @ 1,600 – 1,800 rpm to 94 Nm @ 2,000 – 2,500 rpm. The commercial unit displays an engine displacement of 611cc and 702cc for engine options ‘1’ & ‘2’ respectively as well as 800cc for engine options ‘3’ and ‘4’.
The amazing heavy-duty parabolic leaf spring suspension does duty at the front along-with semi-elliptic leaf spring setup which is used for the rear.
Talking about the load capacity, the Gross Vehicle Weight (GVW) range of Tata Ace lies between 1,285 and 2,100 kg with kerb weight ranging from 685 to 1,070 kg. The payload capacity varies from 600 to 1,030 kg.
Aesthetically, the Tata Ace family had set high standards for others to follow, but this was long ago. With many companies trying to flag a place in the commercial market, several contemporaries are giving tough competition to the ‘Chota Hathi’. Features like cabin structure, headlamps, etc. are actually not ancient. However, some improvement is required and Tata Motors can be seen working on it with time-to-time updates of different variants. In addition to its attractive features, the cabin has been made to provide high comfort to its users. For example: driver information display, adjustable driver seat, cozy seats, and spacious interiors to make the short trips comfortable as well as least frustrating.
Tata Motors is undoubtedly the most established and renowned commercial vehicle producer in India. Its presence is well-appreciated in each segment, be it in small trucks or the long haul tractors. With India’s market facing downfall in the small commercial vehicle segment, Tata Ace or the ‘Chota Hathi’ has emerged as one of the most efficient and profitable entity in the industry covering most of the market.
It is available in 13 variants making it capable of fulfilling a variety of needs across various business niches like cash van, goods transportation, etc. With so many options available, the buyers get to choose the type of power and torque according to their business requirements.
The truck is best for transportation of goods anywhere in the city and villages too. It gives the best mileage and offers a range of innovative features along with a beautiful look. It has comparatively low maintenance cost and proves efficient lifelong. Thus, it has all the attributes of a ‘Chota Hathi’.